Crack The Customer Code

Episode 015: Bad Customer Service, Matt Ward, and Maximizing Shareholder Value

Informações:

Sinopse

In this episode…     When Bad Customer Service Can Still Yield Good Business Results An Interview With Matt Ward of E&J Gallo Winery An NFL Team Makes an Impact with One Customer     Can Bad Customer Service Still Deliver Good Business Results?     Adam and Jeannie discuss how certain industries without as much competition don’t have to deliver great customer service but may need to change that in the near future.     Discussion begins at 1:37.     Matt Ward, Host of Art of the Kickstart Podcast and Blog     Matt works as a consultant, helping entrepreneurs and startups grow.     Matt discusses with Adam and Jeannie how successful crowdfunding campaigns involve customers early and often and how bigger companies can learn from them. Listen in to hear how crowdfunding helped open a butcher shop in Jeannie’s hometown. (And Matt offers some great freebies and discounts to Crack The Customer Code listeners!)     Interview begins at 3:52.     Customer Hero, Customer Zero: What Is the G