Crack The Customer Code

In this episode…     Gathering Customer Feedback Can Be More Than Difficult Than It Seems! Mohamed Latib, COO of PeriscopeIQ Customer Hero? Letting Your Auto Insurer Follow You Around     Gathering Customer Feedback: Why Is It So Difficult?     There are so many ways to gather customer feedback, but do any of them work better than others?     Adam and Jeannie discuss how each organization needs to understand their goals in gathering feedback and how to best leverage the resources available. Listen in on how Adam and Jeannie view anecdotal feedback – they have strong opinions!     Discussion begins at 1:59.     Mohamed Latib, Co-Founder and COO of PeriscopeIQ     Mohamed discusses how to collect the best feedback from customers. Hear how Mohamed constructs efficient methodologies to get the best insights. Once all the data is collected, how can an organization understand what it means to be a “satisfied customer?”     Listen in to hear how Mohamed defines this and why Adam wants us t