Leveraged & Loving It Podcast

LinkedIn is a Journey. Most people are using their LinkedIn profiles as a transaction... which is the wrong way to go about it. I'm joined by LinkedIn expert and trainer Karen Hollenbach to discuss how to use LinkedIn like a pro to take your business networking (and leads) to the next level. In this episode we discuss: How LinkedIn compares to social media for your business What kind of returns or results can we get on LinkedIn Understanding that LinkedIn in like a networking room Why branding and setting up your profile well matters How to approach networking on LinkedIn Why LinkedIn is NOT a social media platform but a networking platform Why transactional strategies DON'T work on LinkedIn Company page strategy vs LinkedIn profile LinkedIn is inbound not outbound strategy Daily rituals for LinkedIn Find out more at www.shareyourpassion.com.au/podcast