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Greg Cooper on How to Use LinkedIn to form B2B Relationships

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Sinopse

Greg Cooper is a LinkedIn coach and trainer located in Bristol. He works with small to medium sized business to find new opportunities using LinkedIn as one of the key tools. He runs regular public courses aimed at individuals, business owners, and sales and marketing teams which are designed to increase individual productivity and encourage a more joined-up and effective approach to business development. Greg recently joined AMP UP Your Social Media’s host Glenn Gaudet to discuss ways in which a company can utilize LinkedIn to make connections and build relationships online. “Comment on the posts of the people you want to influence. It’s a mechanism to show up on their radar, and it’s a way of building the relationship.” Greg discusses tips for using LinkedIn to form B2B relationships and create new opportunities: The larger your network, the more opportunities you can find. The key to building your profile beyond your network is being active. Use updates as well as published posts. Use blogs on your website