Mn Ama Get In The Game Podcast

The Post-it® Note is one of the best known of all 3M products. It is used by loyal customers all over the world, many of whom declare that they can't imagine how they ever got along before Post-it® Notes were invented. It's equally difficult to imagine a time when 3M was struggling to find a use for the repositionable adhesive that makes Post-it® Notes so versatile. But that was precisely the case back in the early 1970s, before a team of tenacious innovators at 3M created the product that permanently changed the way we communicate. In a classic case of innovative serendipity, 3M research scientist Dr. Spence Silver found something quite remarkably different from what he was originally looking for. But it wasn't until Art Fry, a new product development researcher, discovered the ultimate product niche for this innovation. Hear how Art's intense curiosity and penchant for practical solutions helped lead him to the Post-it® Note concept, the skeptics he faced within 3M, and the market research involved. In 19