Get Real About Business Podcast
They Might Just Pay It! (Throwing Out Your Pricing Strategy)
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:56:35
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Sinopse
My guest this week is sales expert and business consultant, John Wallace. John has a somewhat different approach to sales. He says that your pricing strategy is a comfort blanket. If you want to increase sales and profits in your business, you should throw it out. When I first heard John speak on this subject I was intrigued. Should you really throw out your pricing strategy? Can any business operate without a pricing strategy? John also had some more controversial thoughts on providing free services and free giveaways. This is a really great interview with a recognised sales expert and a guy who walks his own talk when it comes to pricing strategy. For all the links mentioned in the show or if you'd like to leave a comment, please visit our show notes page at www.getrealaboutbusiness.com/34.