Informações:
Sinopse
Think print is dead? Think again. In this live call-in episode, Luke Acree and Josh Stike answer real questions from listeners — covering why print marketing still outperforms digital on emotional connection and ad recall, how to recruit and retain a team of 50, and how to actually know if your marketing spend is working. Whether you're in real estate, insurance, or any service-based business, this episode is packed with actionable frameworks you can use today. Topics Covered: • Why print marketing still delivers near-100% open rates • The USPS/Temple University study on print vs. digital ad recall • Recruiting strategies to build and retain a high-performing team • Direct response vs. brand-building marketing — and why you need both • How to calculate your cost of acquisition and lifetime client value • Why consistency beats everything — especially in a new market
