Spa Marketing Made Easy Podcast

Your new hire's first two weeks set the tone for everything — their confidence, their performance, and your client experience. This episode is about making sure that the process runs consistently, without pulling you away from your business every time you bring someone new on board. Daniela breaks down one of the most powerful (and underutilized) ways spa owners can put AI to work in their business right now: building a custom onboarding GPT inside Claude or ChatGPT. This isn't about using AI to write a caption or draft a quick email. This is about treating AI like a trained employee — one that knows your culture, your services, your policies, and your protocols, and can walk every new hire through a consistent, interactive onboarding experience without pulling you away from the work that actually grows your business. You'll learn: How inconsistent onboarding directly affects inconsistent teams and inconsistent client experiences The six categories of information your onboarding GPT needs to actually work