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Are you focused — or just telling yourself a good story? There's a difference, and most people never stop long enough to notice it. I've been there too. I built an app last week when I had a completely different project sitting right in front of me. Classic move. The real problem isn't that you can't focus. You can focus just fine. The problem is you're focused on the wrong thing — and you've got a pretty convincing story to justify it. In this episode, we dig into what honest focus actually looks like and why getting there changes everything. Featured Story I was sitting at my computer around three o'clock on a Thursday afternoon when a friend mentioned how he'd built an app. I said, I can do that. Ninety minutes later, I had my daily awareness diary online. I was pumped. Got up the next morning at four o'clock — couldn't wait to keep going. Spent hours tidying it up. Loved every minute of it. But here's what I had to admit: it wasn't the project I needed to be working on that week. My wife walked by, g