Pt Pintcast

Episode theme: If your marketing “isn’t working,” your real bottleneck is usually operations + friction—and tech/ads will only amplify what’s already broken.What we coveredThe blizzard story: how a “post-visit survey” fired after a visit that never happened—and what that signals about your systemsWhy everything is marketing in direct-to-consumer healthcare: phones, response time, scheduling, cancellation flow, vibesThe leadership disconnect: expecting marketing to “perform” while giving unclear goals, unrealistic job scopes, and zero resourcesWhy patients compare your clinic experience to DoorDash/Amazon convenienceA tactical 5-point operations audit you can run this weekKey takeaways for clinic ownersDon’t spend more on ads until your booking + follow-up flow is tightIf a patient has to call to schedule, you’re losing demand you never even seeYour systems should adapt to humans—not force humans to adapt to your systems“Response time in days” is a silent growth killerThe 5-Point Ops Audit (do this this week)M