Kpfa - Bay Area Theater

KPFA Theatre Critic Richard Wolinsky reviews the national touring company of “The Notebook, the Musical” at ATG Orpheum Theatre through March 1, 2025.       TEXT OF REVIEW Towards the end of the twentieth century, as the corporate world eyed the record-breaking receipts of shows like Cats and Les Miz, it became clear that if you could turn any IP, intellectual property, into a musical, a new stream of profits would come a-calling. Its also true that producers have always been searching for properties that might sing, and often it’s a labor of love. So is “The Notebook: The Musical”, now in a national tour at the Orpheum theatre through March 1st  a labor of love, or just another brand name for Broadway’s corporate class to exploit for profit? Based on the weepy best-seller by Nicholas Sparks and the 2004 film with Ryan Gosling and Gena Rowlands, among others, The Notebook on Broadway presented theatregoers with a free box of tissues at each performance. The show received mixed reviews and closed after nine mo