Wharton Business Radio Highlights

Inside Saks Global’s Bankruptcy and the Future of Luxury Retail

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Sinopse

Barbara Kahn, Wharton Professor of Marketing, discusses Saks Global’s bankruptcy, the strategic missteps behind it, and how luxury department stores can rebuild through experiential retail, omnichannel integration, and elite customer relationships. Hosted on Acast. See acast.com/privacy for more information.