Sound Bhakti

One thing is that everyone knows Bhagavad-gītā. They know about it, and it keeps it simple, because after you distribute sets of Bhāgavatams, Bhagavad-gītā is easy as everyone wants it. It's famous everywhere in the world, and the Bhagavad-gītā is complete. It's only 700 verses. It's highly consumable for people; the verses are short, and although they're philosophical, Kṛṣṇa has spoken very succinctly, so that anybody can understand. When Lord Caitanya was teaching Sanātana Gosvāmī about devotional service, He mentioned that by speaking the Bhagavad-gītā to Arjuna, Kṛṣṇa saved the whole world. And Jīva Gosvāmī, in talking about the verse (BG 18.66): sarva-dharmān parityajya mām ekaṁ śaraṇaṁ vraja ahaṁ tvāṁ sarva-pāpebhyo mokṣayiṣyāmi mā śucaḥ where Kṛṣṇa invites any person at any time, day or night, 24 hours a day, to surrender to Him, and He says, "Don't worry, I'll take care of you," Jīva Gosvāmī says devotees constantly remember that verse, and he also comments that Kṛṣṇa is 10 million times more dea