Babs Experience

Babs Sits down with Ashli Zornes who shares her unexpected life pivot. After climbing the corporate ladder for 15+ years, a catalyst in her thirties pushed her to step into the music industry and launch her artist management company, A2Z.Ashli talks about discarding the expectations of what she was “supposed to be doing” and choosing an industry shift that challenged convention. She opens up about feeling directionless, the difference between transactional and symbiotic relationships, the pitfalls of half-hearted networking, and the mindset behind “earning the right” to be in rooms she once felt too small for.This quirky and light-hearted conversation explores how she took the leap, the nuances of navigating jaded and tenured professionals, and the mindful shifts that helped her chase light, rediscover passion, and transfer her skillset into supporting artists as they build meaningful projects and music.If you have ever felt like the outsider in the room or challenged convention, this story will resonate. A r