Conversionaid: The Saas Podcast, Startups, Growth Hacking & Traction

Bilal Aijazi built one of the first Slack apps ever created. The install process was so clunky it required five manual steps of copying and pasting tokens. Yet 80% of people completed it anyway. That's when he knew Polly was solving something people desperately wanted. Today, Polly serves millions of monthly active users across Slack, Teams, Zoom, Google Meet, Google Slides, and PowerPoint, generating multiple seven figures in ARR with just 20 people. But the journey from that first $8/month fantasy football customer to enterprise deals wasn't obvious—and platform risk nearly derailed everything when Slack launched competing features. You'll learn: How Bilal discovered that only 12% of Polly users would ever become creators and why that was actually a good thing for the business Why their first paying customer at $8/month for fantasy football led them to HR teams who now pay five-figure deals How adding simple demo booking hooks throughout Polly enabled hundreds of customer conversations that reve