Digital Commerce Next
Episode 9: Interview with Keith Andersen, RetailNet Group
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
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In this episode of Digital Commerce Next, we speak to Keith Andersen, VP of Digital Advisory at RetailNet Group. Keith works with many leading retailers and brands, and shared his experiences and insight during our interview. We covered a variety of topics, including: · Digital commerce, retailers and brands- Digital commerce has had a disruptive effect on the relationship between retailers and brands. How has the conversation changed and how will it evolve in the future? · The Amazon effect - Amazon’s success continues to apply pressures on retailers- how can retailers compete? Will Amazon ever open up brick and mortar stores? · Apple’s success in retail- Apple’s revolutionized what the brick-and-stores- how can retailers replicate this success? · &n