Your Business Focus Group

YBFG 060 - Marcus Cauchi - The customer is not king they're the idiot with the problem

Informações:

Sinopse

Show Notes In This Episode… The customer is not king they're the idiot with the problem Marcus helps owners, CEOs and Mds fix problems with their sales, sales management and sales recruitment. His average client grows by more than 100% in the first year.   He helps them stop making wrong hires; win complex sales against bigger rivals with deeper pockets and more resources; drive up profits and cut sales cycles The Golden Sugar Lump - Do the opposite Best advice – Small, Regular and Grande Small – Get Help – Vulnerability is a key strength Regular – Hire Admin support so you can sell Grande – Build referral partnerships mutually supporting each other Tips Jar Design your ideal customer – who are they? Seriously Coffee Shop Book Shelf / Resources Mark Goulston – Just Listen Stephen Covey – 7 habits of successful people Kerry Patterson – Change Anything Charles Duhigg –  Smarter Faster Better Fancy some more, connect Web – http://www.london1.sandler.com/ LinkedIn –&nbs