Hello Friend Podcast

Jessi is hands down one of the funniest women I know and she has amazing eyelashes. Seriously, her eyelashes are ridiculous. They frequently cause me eye envy. We met last year at BlogHer and created a series of videos with Jenny Ingram, Kathy Bouska and Jenni Chui. It was some of the best fun I have ever had with other vloggers and it made me want to create more collaborative types of content. Jessi was definitely my inspiration for stepping up the sound quality of my own videos. Recently, one of Jessi's videos went viral. It was not her intention to create a viral video, but it resonated with many parents whose kids have headed back to school. In this episode of the show, we talk about the viral video and how it came to be, as well as how she started creating videos. We also talk about how consistency is ten times more important than trying to create something you hope will go viral. And, Jessi shares her guilty pleasure song and it almost floors me...becaus