Online Marketing Guys

It was launched in 2010. Facebook purchased it for nearly $1billion in 2012! What is it? It's Instagram! The mobile app is wildly popular with young people. In fact, 90% of its users are under 35. But the oldest members of that group are in their 30s, working and earning a living with disposable income. When you add the fact that 60% of its user are women, the all-important buying demographic, suddenly Instagram is an attractive place to market you brand.  Co-hosts Bob Turner and Jason Goff discuss this mobile app on this week's podcast episode of Social Monday.