Evidence Talks

We are delighted to welcome back Paul Thoresen on this episode of EvidenceTALKS. We first interviewed Paul on episode 9 about employee surveys and the concept of engagement and it proved to be a very popular episode indeed! So, we thought we would invite him back to discuss in more details some of the practical aspects of conducting surveys. Paul and Richard start with the fundamental question 'Do you really need to run a survey?'. Paul argues that any survey should be part of a wider strategy, rather than a tactical exercise. He recognises the challenge of moving away from an existing provider where you are familiar with the content, the process, the supplier and the difficulties of benchmarking old and new data, but if you need to do something differently, then it is worth reviewing the whole process. Another area discussed is being clear what you're going to do with the survey data. If you're asking employees to invest their time, energy and effort into taking part, what happens afterwards is extremely imp