Thriving Launch
5 Things You Need on Your Website Homepage - Interview with Laurel Staples
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
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Sinopse
If you're ready to increase your website conversions and opt-ins, you'll want to make sure you implement these 5 necessary elements to your homepage. When people visit your website, you have about seven seconds to capture their attention. It's important that your site lets people know what you offer and moves visitors closer to buying from you. The homepage is where you give your visitor a chance to opt-in to your list and to quickly learn what you do. Make sure your site isn't too overwhelming. Your homepage needs to be sparkling clear how you can help and what action you want them to take. The 5 Things You Need on Your Website Homepage 1. Compelling Headline. Quickly answer: What benefits you offer the visitor. Why should they care what you do? What you can do for them? 2. Highlight Struggles. Underneath the headline, highlight the pain points, struggles, challenges or problems. This could be done in bullet points or a short paragraph. You might want to say, "Is this you?" and then describe your market's st