Wits N Co.

Think you know everything about Product Market Fit (PMF)? Think again! In Part 2 of "Truth or Myth? Everything you’ve heard about PMF," we break down some of the most common myths and truths circulating in the product world right now. Discover why PMF isn't just for B2C companies, why customer satisfaction doesn't always equal true market fit, and how metrics like churn rate and focusing on niche markets really matter. Whether you're a product manager, founder, or curious about scaling successful products, this episode will challenge your assumptions and give you actionable insights to sharpen your product strategy. Watch now to separate reality from fiction and take your understanding of PMF to the next level!Chapters00:00 Introduction: Apple vs. Android & illustration of PMF00:21 PMF only matters for B2C businesses?01:02 Customer satisfaction and PMF02:10 Prioritizing customer feature requests after achieving PMF02:59 Churn Rate and it's relationship to Product Market Fit04:12