Shelf Impactors Branding And Packaging Design

#S2E09 Shelf Impactors™ New Age of Brand Optimism

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#S2E09 Shelf Impactors™ 'Post Lockdown - The New Age of Brand Optimism' with Mark Grey and Lisa Hastings Markets have dramatically shifted in the last few months especially since the recording of #SE05 Shelf Impactors™ podcast(Pandemic and Consumer Trends related). Upon reflection Mark and Lisa revisit the subject of 'the role of brand' in these unprecedented times: 1. Whats happening - UK v AUS Differences - How the markets are taking differing approaches to combatting and guiding their nations to the 'new normal' 2. The Role of Brands - Age of Optimism - How are brands reacting and communicating. - Data Privacy - The fear of contact tracing and our thoughts on the Govts' approaches and data collection. 3. Creative Focus - What can the Creative Industries expect... - How can we lead and help nuture clients and brands through this uncertain yet innovative time --------------------------------- Additional reference links: Havas Report: https://www.cmo.com.au/article/678525/reports-brands-an-importan