Gamification Talk Radio

  This week on Gamification Talk Radio, we finish exploring the seven continents on our journey, and review Rules, Rewards, and Results. Level 5:  Siberian Express – Why would they want to play? As you create your gamification experience, think of creative features that will appeal to a variety of intrinsic and/or extrinsic motivators of your players. Define what core drivers of motivation will be most dominant in each phase of the experience. For example, in your onboarding phase you can get your players in quickly with some simple extrinsic motivators. The longer your players are in your game, you’ll want to design for different motivators such as:  Autonomy—the feeling of control of your own destiny. How can you give your player choices or control within a system that works for you to achieve your business objectives? Mastery—building competence and skill. How can you help your players feel smart, capable, or that they are getting better at something? Purpose—connecting with something