Silent Sales Machine Radio

#979: Capital protection vs. profit prediction: A new approach to Amazon selling

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In this episode of Silent Sales Machine Radio, Brian and Robin Joy dive deep into Amazon sourcing strategies, the power of Keepa, and why flipping the script on traditional profit prediction can transform your business. They discuss the importance of capital protection over profit forecasting, how to leverage Keepa’s data effectively, and why volatility in the buy box can be an opportunity, not a risk.   Plus, Brian shares his excitement about 3P Mercury and how it’s revolutionizing sourcing by filtering ASINs based on approval status, capital protection, and profit potential. If you're looking for ways to streamline your sourcing process and scale your Amazon business with confidence, this episode is packed with valuable insights.   Topics Covered: Why Amazon restricts new sellers & how to build trust The key difference between capital protection and profit prediction How Keepa’s pricing history helps sellers make smarter decisions The power of testing ASINs and why historical pricing isn’t always the f