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Ad Bros Episode 62 // Make Ideas Great Again (MIGA) Part 2

Informações:

Sinopse

The episode explores the dramatic shifts within the advertising industry driven by major mergers, data usage, and the rise of AI. It highlights how these changes may impact creativity, the role of independent agencies, and the ethical implications surrounding diversity in advertising.• Discussion on Omnicom’s acquisition of IPG and its implications• The significance of data in shaping contemporary advertising strategies• Concerns over job stability in the wake of consolidation• Analysis of the American Dream's changing definition related to advertising• Impact of holiday advertising on consumer engagement• Exploration of independent agencies as creative hubs• Examination of DEI initiatives in advertising and their rollback• Insights into the relationship between advertising and emerging technologies like cryptocurrencyIf you enjoyed the episode, don't forget to like, subscribe, and share it with your crew!Thanks for tuning in to The Ad Bros Podcast! If you enjoyed the episode, don’t forget to like,