The Jason & Scot Show - E-commerce And Retail News

EP152 - Salesforce.com Shopper First Research with Rick Kenney  Rick Kenney (@rickkenney) is Head of Consumer Insights at Salesforce. Rick recently completed a "Shopper First Retailing" study in conjunction with Publicis.Sapient. The study included data from: Shopper activity: Digital shopping behavior of 500+ million shoppers Consumer survey: Preferences of 6,000 global consumers Mystery shopping: 70 brick-and-mortar stores evaluated for consumer experience Don't forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 152 of the Jason & Scot show was recorded on Monday November 12th 2018. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, SVP Commerce & Content at SapientRazorfish, and Scot Wingo, Founder and Executive Chairman of Channel Advisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing.