Jakub Kubickas The Daily Marketer

#63: Former Uber Seattle GM & All Around Badass, Brooke Steger, on inception days of Uber Seattle and growing the UberX solution (Part 1)

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Brooke Steger is the founder and CEO of Vivian & Co. But more importantly, Formerly she was Uber's General Manager of the Pacific Northwest region, where she took it from 1 to 100 in a rapid speed. Seattle was the 3rd market for Uber, where Brooke took it from an unknown brand to a 10-figure business. Before Uber, she was the Director @ Lockerz, and is currently on the board of several other startups that are trying to make a splash. Back to Uber: over the course of 5 years Brooke took the PNW region from a 1 million to 1 billion dollar P&L, spoke @ State Congress to get ride-share bills passed, and built the team from the ground up. This conversation was incredible. Brooke HUSTLES and pursues what she's passionate about which is a constant thread through her life.  We dive deep into…inception days of Uber Seattle, fixing "supply" & growing an UberX solution, sacrifices of scaling, marketing to drivers & borrowing from different cultures, pop-ups & other experiments during early Uber, and