Jakub Kubickas The Daily Marketer

#67: Founder & CEO of Pinga, Michael Goulden, on the 0 to 100 Journey of Launching and Scaling the Original Courier Marketplace in the UK (Part 1)

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Who is Pinga? This is a very special episode that catches a marketplace at the END of it’s journey. Michael Goulden is the founder & CEO of Pinga, the original courier service in the UK that would bring any needed item to your hand from 15-120 mins, from your neighbor next door, AKA "The High Street in your hands", AKA "The Uber For Everyday Tasks" (~Evening Standard). Before Pinga, Mr. Goulden was a Senior Manager & business consultant at KPMG where he had an itch in the startup marketplace world he needed to scratch. Over the course of 5 years Pinga grew to over 40K downloads, 10K active customers, raised over 700K pounds, and was live across every neighborhood of London This conversation was fascinating! Like listening to….the Pinga “discography”. We dives deep into... beta launching at a UNI, the evolution of pricing through algorithms, NETWORK EFFECTS and PLOT TWISTING pivots to make a marketplace successful, Pinga’s flywheel and the constant battle, partnering with Co-op grocery stories, and so