Twobrainradio

What do you do when the gym down the street undercuts you on prices? Or opens a location a hop and skip from your front door? Or steals your best ideas? Celebrate, says Chris Cooper.  Competition is just an opportunity.An opportunity to be the A-plus service and get the clients who graduate up to your gym after stagnating with the B-minus service. An opportunity to get the best clients while the lesser competition gets the ones who're out for a discount. An opportunity to differentiate yourself and be better. Links:Driven NutritionArboxGym Owners UnitedTimeline:1:05 – The kind of competition you want.4:53 – The goldfish scenario.7:41 – Why you shouldn’t worry about copycats.9:26 – An opportunity to be different.10:24 – An opportunity to be the best.14:16 – Why you need competition.