Marketing School | Digital Marketing | Online Marketing

In episode #2682, we discuss the impact of OpenAI's Sora on the marketing and business world. We highlight the significant loss in market cap experienced by Adobe stock after the announcement of Sora. The conversation delves into the hype and long-term potential of AI, the limitations of generative AI, and the role of prompt engineering in maximizing AI output. We also touch upon the future of YouTube as a search engine, the risks associated with AI companies, and the importance of strategy and quality content in marketing.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today’s topic: Sora causes Adobe to lose $18 billion dollars in 1 day,  The best way to make money in AI isn’t to create something like ChatGPT… (00:16) Adobe stock loses $18 billion in market cap due to Sora. (00:32) AI is overhyped in the short term, underhyped in the long term. (01:01) Sora can cre