Marketing School | Digital Marketing | Online Marketing

In Episode #7 Eric and Neil talk about why you need a blog in today’s age. Blogging is a free marketing tool, but it takes certain tactics and skills to be successful at it. Time Stamped Show Notes: 00:25 – Why do you need a blog today? – “Best way to get free visitors to your website.” 01:10 – “This will help you generate more leads.” 01:20 – Providing value 01:35 – The Points Guy 02:00 – A home base 02:10 – Blogs generate as much traffic as paid advertising 02:45 – Facebook’s fan pages 03:15 – What are some tactics to starting a successful blog? – Consistency 03:30 – A long-term journey 04:00 – Having patience 04:35 – Traffic changes when blogs stop 04:50 – Corporate blogs 05:10 – A conversational tone 05:45 – Your headline 06:10 – Copy Blogger’s post on how to write good headlines 06:20 – YouTubers 06:45 – Your headline drives readers 07:00 – It must match your content 07:10 – “Make sure your content is relevant.” 07:20 – Kissmetrics 08:15 -- Repurposing your content 08:30 – Au