The Wedding Biz - Behind The Scenes Of The Wedding Business

Today’s guest believes “that flowers speak for themselves.” Rob Van Helden discusses what he means by "perfect simplicity”; starting a business out of the back of a car with his sister Patrice; how, through word of mouth, they were able to grow; and much more on this episode of The Wedding Biz! Rob is the owner of Rob Van Helden Floral Design Limited out of London. His previous clientele includes Nelson Mandela, Joe Malone, Elton John, the Beckham’s World Cup party, Alfred Dunhill and James Bond film premieres, and Royal weddings and events including Princess Beatrice, Princess Eugenie, and Princess Margaret’s 70th birthday. Rob shares how instrumental props are in the design and setting the theme, and he shares his process when he works with clients. He also speaks about taking his clients to the flower market with him so they can see firsthand what he has in mind for the design and experience their responses. Listen as Rob describes the flower arrangements he designed for his own wedding and some of the big