The Wedding Biz - Behind The Scenes Of The Wedding Business

Welcome to another episode of The Wedding Biz, with Andy interviewing Renny Pedersen, the owner of Bliss Events based out of Chicago! Bliss Events is an award-winning company renowned for its creativity and unique approach to wedding planning, and Renny truly has a remarkable entrepreneurial journey dating back to her childhood when she started her first venture at only ten years old! Tune in to learn how, over the years, Renny has fine-tuned her approach to creative flair by focusing on personalization and unique experiences for her clients. She and Andy discuss how her creative process involves understanding each couple's personality, history, and preferences to create events that truly reflect their essence, and she gives such a wonderful example of how she did just that! She also addresses the challenges of setting a minimum budget for her services and her decision to limit the number of weddings she takes on, as well her biggest struggle being the common entrepreneurial plight – finding a balance between