Secrets Of Success
Mike Sullivan - The Voice of the Underdog
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:27:58
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Sinopse
Bill Horan talks with Mike Sullivan, author of THE VOICE OF THE UNDERDOG. Mike will discuss what a challenger brand is, why the brands with the best culture win, why challengers must be willing and able to do something the competition can't or won't do, and why the key to success is to know your audience.
