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Sinopse

Revenue is a big factor in understanding customer value, but it isn’t the only measure. There are a number of other issues that must be examined. By looking at a customer critically we can ascertain their true value to the organization and determine the level of service they should receive. So pull out your calculators as Scott, and I discuss What is Your Client Worth? and other important topics on episode 552 of the Winning at Selling Podcast.