Acca Student Podcasts
Paper F1: The role of marketing
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:17:08
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Sinopse
Paper F1/FAB candidates need to have an understanding of the functions of all the main departments in a business organisation. This podcast focuses on and defines the role of marketing, the marketing mix, and the relationship between the marketing plan and the strategic plan.
