Massive Agent Podcast

  • Autor: Vários
  • Narrador: Vários
  • Editora: Podcast
  • Duração: 288:06:33
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Sinopse

The Massive Agent Podcast for real estate agents and mortgage loan officers, hosted by Dustin Brohm, is a real estate marketing podcast. Realtors and Mortgage Lenders get actionable lead generation tips and strategies to bring in more leads and sell more homes. Real estate agents and loan officers will learn everything they need on Facebook Ads, Instagram Stories, Snapchat, Sphere of Influence (SOI), Zillow and Realtor.com leads, blogging, client appreciation ideas, podcasting, Alexa flash briefings, video marketing, 360º video, virtual open houses, Facebook Live, YouTube video, direct mail, personal branding, door knocking, hosting your own show, cold calling, and creating a media company that happens to sell real estate.This is a real estate marketing podcast, with the primary goal of helping you take YOUR real estate business and real estate marketing systems to the next level. Here you'll get equal parts ideas and real world execution. As a prominent personality in the real estate marketing space, Dustin Brohm is able to distill these ideas, tips, and strategies down so they can be grasped by real estate pros of all experience levels. As you'll hear Dustin say often, "if he can do it, YOU can do it!". Massive Agent is a real estate education brand created by Dustin Brohm to effectively help real estate professionals to see success in their businesses. Massive Agent offers Facebook Ads coaching, general coaching for Realtors, and coming soon, online courses on mastering Facebook Ads and other marketing strategies.Dustin Brohm is a Realtor in Salt Lake City, Utah and the Founder of Search Salt Lake, his own real estate media company brand and team. Dustin has spoken at Gary Vee's Agent 2021 event. He's an Inman speaker and contributor, a blogger, speaker, host of a local show called Salt Lake Insider, and a non-real estate media company by the same name, SaltLakeInsider.com. His work has been published on prominent real estate sites like the Zillow blog, HousingWire, RISMedia, HomeLight, Realtor.org, Inman, RESAAS, Adwerx, Zurple, and more.

Episódios

  • Getting Your Leads to ACTUALLY Respond w/ Neil Mathweg

    13/08/2020 Duração: 01h05min

    One of the most frustrating things about generating real estate leads online is that very few of them respond to you. The vast majority do not, and frankly, most Realtors give up before contacting the lead enough times to get them to respond. But there are some things real estate agents can do to improve their response rate of their leads. Some people have actually figured out some tricks and tactics that dramatically improve their lead response rates! You'll hear from one of those people on this episode.Today, THE best real estate coach in the industry, Neil Mathweg, joins the Massive Agent Podcast to share a strategy for getting more real estate leads to respond that he's perfected over the years that he calls "matchmaking." It's a concept that doesn't cost money, it only requires a little extra work. He covers matchmaking in depth in his incredible Agent Rise coaching program, but he also breaks it down for us today. Stay tunes to the end to find out something cool that Neil a

  • Could You Be Out of Business in Six Months?

    06/08/2020 Duração: 46min

    Real estate agents, the hard truth is this... if you, as a Realtor, aren't visible online or on social media, you don't exist. If you cant be found or discovered online, you literally don't exist. And any business that can't be found or discovered just simply cannot survive, regardless if they're in real estate, or any other industry. So how then, do you ensure that you show up online and present yourself well whenever a potential client goes to look you up? It all starts with, well, the start. Today I walk you through the story of how I very first started blogging and content marketing. What was the very first thing I did? Wat did I learn along the way, and what do you as a real estate agent need to do differently than I did? We'll cover that. We also talk a little bit about the new Instagram Reels feature. I got a chance to play with it before recording this podcast, and it looks pretty cool. Reels is a huge rip off of TikTok, but hey, Stories was a rip off of Snapchat. I'

  • A Realtor's Guide to Video Domination w/ Alec Hanson

    30/07/2020 Duração: 01h13min

    Video doesn't need to be hard. It doesn't need to take hours and hours to do. Realtors don't need to learn video editing software if they don't want to. Successful video marketing as a Realtor doesn't even require any extra equipment. What matters most is what you do your videos about, and doing it with genuine passion, energy, and excitement.  One of the best examples of keeping video marketing simple AF is Alec Hanson, Senior Vice President of Production at LoanDepot. He only started ding video 7 or 8 months ago, and as you'll hear on this episode, it's completely changed his career. So many doors have opened to Alec in such a short period of time, all because he embraced video marketing for real estate. Any Realtor who is not currently doing video will learn a ton in this episode. Regardless the reason or limiting belief for why you're not doing video to grow your business as a Realtor, you'll hear what you need to hear to finally get started. --Dustin Brohm, th

  • Are YOU a Lazy Real Estate Agent Without Even Knowing It?

    23/07/2020 Duração: 23min

    I've got to be honest, I used to be a VERY lazy Realtor. Not like sitting around all day playing video games and napping kind of lazy, but more timid and not being very aggressive. But it wasn't until I began to learn about psychology and considering the mindset of the other side of a transaction that I realized that I was LAZY! How was I lazy? In a few ways actually. I'd bet money that you are actually being lazy and leaving money on the table in one of these ways too. In this week's podcast episode, we talk about these few ways that real estate agents are being lazy without knowing it, and what they can do to fix it. The great news is, once you can be proactive in these situations, and end the laziness, you'll become a much more successful real estate agent, end up selling a bunch more homes, and enjoy your career as a Realtor that much more.--Dustin Brohm, the host of this Massive Agent Podcast, was a finalist for the 2019 Inman Innovator of the Year Award. He’s a Co-Founder of the

  • How to Get Free Leads from Facebook Groups

    16/07/2020 Duração: 32min

    Getting new leads from Facebook doesn't always have to cost money. There are actually some easy ways to get organic (aka FREE) leads from Facebook Groups. As long as you  follow the instructions and put in the effort, you can get a nice little influx of new real estate leads by dinner time!This week, I walk real estate agents through how to create a very specific, very niche list of homes, and then post into specific local Facebook Groups for massive visibility. All Realtors need is a great real estate agent website like Easy Agent Pro, KV Core, Reel Geeks, or others that have the ability to create a "saved search" or a list of homes squeeze page. Listen now to hear what to do, and how to do it to generate some free real estate agent leads immediately. --Dustin Brohm, the host of this Massive Agent Podcast, was a finalist for the 2019 Inman Innovator of the Year Award. He’s a Co-Founder of the Industry Syndicate real estate podcast network, and a keynote speaker on all things real estate market

  • How to Quickly Grow Your Influence on LinkedIn w/ Judi Fox

    09/07/2020 Duração: 01h17min

    Judi Fox is one of the world's biggest and best LinkedIn Business Experts, and today she's teaching real estate agents how to grow their LinkedIn following FAST. You'll hear why prioritizing posting content is actually not the #1 thing Realtors should be doing on LinkedIn. Judi Fox shares some great tips to help Realtors master LinkedIn for real estate, and specifically what Realtors should do on a local level to become seen, noticed, and trusted by their local communities.LinkedIn for Real Estate Agents: LinkedIn is very hot right now, and for good reason. Realtors, Loan Officers, and basically people in any profession are building audiences and influences very quickly on LinkedIn right now, while many others are throwing their hands up and claiming that "LinkedIn doesn't work for real estate agents." They're wrong. --Judi Fox is one of the biggest and best LinkedIn Business Coaches, and host of the Judi Fox Show podcast.**********************Recommended Products or Service

  • Branding That’s True to You w/ Raquel Borras

    02/07/2020 Duração: 01h01min

    Branding is even more powerful than short term lead generation, but it takes longer to realize it. Which is why most real estate agents don't bother with branding. But as you'll hear this week, that is a huge mistake. We talk to Raquel Borras, a branding expert from True to You Branding, to learn how Realtors can utilize branding, and build a powerful, long lasting brand that is also true to who they are. --Raquel Borras is the Chief Excitement Officer at True to You Branding.**********************Recommended Products or Services:Wise Agent: The real estate CRM I use - 14 Day Free Trial PLUS get my drip campaigns for freeShop my Amazon StoreMassive Agent Society: Our "One Agent Per Market" Real Estate Lead Gen Coaching Program and online course - Claim Your Market NowBuzzsprout: Affordable, simple to use podcast hosting for real estate agents - New users get a $20 Amazon Gift CardFollow us on Instagram*The Massive Agent Podcast is a production of the Industry Syndicate podcast network*****

  • Getting $5 Million Listings in a T-Shirt & Flip Flops w/ Greg McDaniel

    25/06/2020 Duração: 01h06min

    Greg McDaniel is so comfortable being himself that he'll walk into a listing presentation wearing a t shirt, shorts, and flip flops, and walk out with a signed listing agreement. But it's what he did to get the listing appointment in the first place that we really dive into today. Greg uses a wide combination of billboards, Facebook Ads, cold calling, door knocking, video, and social media to dominate his local market.You'll never hear Greg McDaniel be accused of being fake or inauthentic. As a top producing luxury real estate agent in Danville, CA, Greg is the perfect example of why it's so important to "do you". As you'll hear today, not only does it feel better to dress, talk, and act the way you want to, but being authentic is actually good business. Just like last week, you'll probably want to listen to this episode more than once to be sure that you don't miss a great idea or new strategy to help you sell more homes and grow your own real estate business. --G

  • Becoming the #1 Real Estate Agent in the WORLD w/ Jeff Cohn

    18/06/2020 Duração: 56min

    Imagine being the #1 real estate agent in the entire world. Crazy right? Well our guest this week literally is. Jeff Cohn and his real estate team in Omaha, NE were the #1 real estate team in the world at Berkshire Hathaway HomeServices in 2018, and still Top 3. Jeff believes that damn near any one of us Realtors can do what he did, as long as they follow the same path. Now Jeff spends a chunk of his time advising agents on how they can "quit real estate" and stop selling homes (personally). Crazy, right!?But the part thats really crazy is that Jeff lays out how he did it. From day one, to selling around 50 homes his very first year to growing exponentially and eventually being ranked the #1 real estate team in the world for Berkshire Hathaway Home Services, Jeff describes the blueprint that any one of us can follow. Please take notes in this episode, because Jeff Cohn brought some serious energy, and some simple calculations that can make or break success or failure in the business. He explains how

  • Networking, the Right Way

    11/06/2020 Duração: 34min

    When most real estate agents think of "networking" they think of a bunch of professionals in a room together, with a stack of business cards, intent on nothing more than just telling everyone else what they do for work. Realtors take it a step further and they try to make sure every stranger they come across knows that they're an agent. But do those Realtors make an effort to learn about the other person? Of course not.If that's how you've been using social media to network, you're doing it all wrong, and it's no wonder you've had crappy results thus far. However, when done correctly over time, social media can be the most powerful networking tool there is. This week, you'll learn about the correct way to network, and how to use social media to get there. **********************Looking for the best real estate and mortgage podcasts?Find them all on the Industry Syndicate mobile app! iPhone: http://bit.ly/SyndicateAppleAndroid: http://bit.ly/SyndicateGoogle__________

  • Why Being Human In Your Marketing Is More Important Than Ever

    04/06/2020 Duração: 36min

    Today, I'm going on the record so that one day, my kids and my grandkids will know where I stood, right now. Today I'm sharing my thoughts and perspective on the murder of George Floyd, the protests, the riots and destruction, and why I believe that America will be stronger and better at the other end of all of this. America is going through some very difficult times right now, and rightfully so. We have problems that really need to be addressed, right now. This week's podcast is definitely a little different. But we'll also talk about how and why Realtors should be more human and more authentic in their marketing. Thank you for listening.**********************Looking for the best real estate and mortgage podcasts?Find them all on the Industry Syndicate mobile app! iPhone: http://bit.ly/SyndicateAppleAndroid: http://bit.ly/SyndicateGoogle__________________________________Products or services mentioned:Wise Agent: The real estate CRM I use - 14 Day Free Trial PLUS copy my drip campaignsMass

  • Is Social Media Actually Hurting Your Real Estate Business?

    28/05/2020 Duração: 30min

    Realtors should ask themselves one question, and then answer it honestly... are you using social media in a way that's helping your business, or hurting it?As you'll hear this week, far too many Realtors are using social media in a way that's hurting their credibility as a professional and a marketer. **********************Looking for the best real estate and mortgage podcasts?Find them all on the Industry Syndicate mobile app! iPhone: http://bit.ly/SyndicateAppleAndroid: http://bit.ly/SyndicateGoogle__________________________________Products or services mentioned:Wise Agent: The real estate CRM I use - 14 Day Free Trial PLUS copy my drip campaignsMassive Agent Society: Our "One Agent Per Market" Real Estate Lead Gen Coaching Program and online course - Claim Your Market NowBuzzsprout: Affordable, simple to use podcast hosting for real estate agents - New users get a $20 Amazon Gift CardFollow us on Instagram*The Massive Agent Podcast is an Industry Syndicate production***************

  • Battling Stress, Anxiety and Burnout as a Real Estate Agent

    21/05/2020 Duração: 29min

    Stress is a killer, and as Realtors and entrepreneurs, many of us don't do anything to prevent stress and anxiety. We just keep pushing and pushing, working harder and harder, until one day, the stress boils over. I'm one of those people.This week's podcast is the story of what happened to me last week, and what I learned from it. As I was just powerfully reminded, properly dealing with stress is extremely important. Especially right now as we're still battling the added stress of a global pandemic and the effects on us, our family, and our real estate businesses. My hope is that by hearing my story, the very real danger of stress anxiety, and burnout will become top of mind for you. I hope that you'll take some of the steps that I have to mitigate the dramatic increase in stress, so that you can be healthy enough to level up your real estate business. **********************I'm currently seeking team leaders in most markets for my eXp Realty team. I'll be picking market lead

  • From Teacher of the Year to Top Producer w/ Liz Vaynerchuk Novello

    14/05/2020 Duração: 01h02min

    Regardless who you are, who you know, or who your family is... if you don't put in the work, consistently doing the right things, you don't really stand a chance of being a successful Realtor long term. Liz Vaynerchuck Novello, an agent w/ Sotheby's in New Jersey learned this lesson firsthand after becoming a Realtor in early 2018. We all overestimate how fast we'll become successful as Realtors. I sure as hell did. But as you'll hear today, even Liz Novello, Gary Vaynerchuk's younger sister, had a slow start as an agent. In her first year, she only sold one home. As she admits, with the high-level access and credibility that she started with, she thought she'd start out faster. The reasons why she started slower than anticipated are a great lesson and reminder to the rest of us real estate agents. Liz tells the story of how she went from being a school teacher, even earning Teacher of the Year at one point, to meeting Tom Ferry at Agent 2021 just hours after getting her rea

  • The Facebook Ad Generating 1,000 Real Estate Leads Each Month w/ Justin Robins

    07/05/2020 Duração: 53min

    Imagine running the exact same Facebook Ad continuously for YEARS, and getting 1,000 real estate leads every single month from it. Sounds impossible?Justin Robins, a top-producing Realtor in Ogden, Utah, would have to disagree. He's been running the exact same ads, every day, for years. In fact, he's been so consistent with his ads that some of them have over 10,000 comments and reactions on them. In this episode, Justin shares his whole ad strategy. He describes exactly how the ads work, what they offer, and how he converts them into clients through his follow up system. You'll also learn some lead gen concepts that will help all your future real estate ads perform much better. **********************I'm currently seeking team leaders in every market for my eXp Realty team. I'll be picking market leaders soon, so if you'd like to be our team leader in your market, shoot me a DM asap.Watch: eXp Realty Explained**********************Looking for the best real estate and mortgage pod

  • How to Earn a $273,000 Referral Check w/ Mark Jensen

    30/04/2020 Duração: 01h13min

    Want to know what to keep an eye out for so you can potentially earn yourself a six figure referral fee? Yeah, me too! Well you'll love this week's podcast.The vast majority of real estate agents are laser focused on selling homes and condos. Which is good! Realtors should be focused and tunnel vision on the job of helping real estate buyers and sellers. But sometimes being too tunnel visioned can cost you. Sometimes that tunnel vision is keeping you from seeing huge opportunities right under your nose. Opportunities to better serve your clients and contacts that can actually lead to a HUGE payday.One agent in Utah spotted one such opportunity, and it led to a $273,000 referral check. This week we're talking to Mark Jensen with Colliers International, the commercial real estate broker who paid out the $273,000 referral fee to a residential Realtor. You'll hear the story of how simply staying in touch with clients helped this agent learn about the passing of a family patriarch in which a la

  • 122: How One Agent Sold 40 Homes in Their First Year as a Realtor w/ Matthew Kane

    23/04/2020 Duração: 51min

    Being a Realtor is hard. Real estate agents are in one of the most competitive professions there is. In my first year as a Realtor, I sold like 4 or 5 homes. My second year, 7 or 8. This business took me many years to get a handle on and to learn how to attract clients. Then there's Matthew Kane in Wilmington, NC. In his very first year as a Realtor, he sold 40 homes all by himself, without so much as a Transaction Coordinator. Matthew just got it, and he figured out a system that worked for him. This week, Matthew Kane shares exactly how he's been able to sell so many homes as a brand new agent including...How he leverages online reviewsWhere he gets reviews on and which platforms are most beneficialThe real estate website he usesHow he uses it to generate real estate leadsWhich real estate CRM he uses, and how that CRM automatically texts back and forth with new leadsThe 3 or 4 lead sources he focuses onSuccess leaves clues. For anyone aspiring to have success as a real estate agent, one simply ne

  • 121: Why Right Now is Actually the Best Time to Be A Realtor

    16/04/2020 Duração: 26min

    On Tuesday, I had the incredible honor of asking a question of John C Maxwell. Yes, THAT John C Maxwell. one of the most well known, most respected speakers, authors, and leaders in the world. His books have sold millions of copies. And little old me was able to ask him one question. Just one. So what did I ask him?I asked John C Maxwell what advice he would give to a new real estate agent who is just starting out in the industry today, just as our economy and our industry was flipped upside down, or to a real estate agent who was just starting to gain some traction and having some success. I asked him what he'd say to a real estate agent who was thinking about quitting the business.John Maxwell's answer was fairly short and to the point, but incredibly impactful and profound. In this episode, you'll hear why John C Maxwell says that right now, in the middle of this pandemic, is not a bad time to become a real estate agent, but rather it's a great time. You'll hear why he believes tha

  • 120: Did Coronavirus Really Kill the Real Estate Market?

    09/04/2020 Duração: 33min

    I'm exhausted. I've been busier and working harder these last few weeks than I have in a long time. The vast majority of it is really good, really exciting, and profitable. But at the same time, there are countless real estate agents who are feeling the opposite and are considering leaving the real estate industry. We tell ourselves a lot of stories, for better or worse. One story that a staggering number of Realtors are telling themselves right now is that real estate is dead, agents can't work, and no deals are happening. Is that accurate? Did COVID-19 really just kill the real estate market?I think you know the answer. Or rather, I think you know that you know the answer, but things like fear, stress, and uncertainty get in the way of clear thinking. This week, we'll talk about whether or not these stories are even true, and how as real estate agents, we can chose to tell ourselves much more empowering stories instead.You'll hear what is keeping me so busy, what I am spending 70% o

  • 119: The COVID-19 Business Survival Guide for Real Estate Agents

    02/04/2020 Duração: 30min

    This episode is a Realtors business survival guide for COVID-19 and the economic shock happening as a result of it. Every Realtor should be pivoting and making changes, both to their daily actions and to the marketing and messaging that we are putting out into the world. This episode discusses exactly what kind of marketing real estate agents can/should be doing, and how we need to adjust the messaging so that it's not ineffective, insensitive, or flat out offensive. You'll hear specifically what Realtors should be doing at a neighborhood level to be leaders in the community and to have the biggest positive impact. You'll also hear how helping people now, when they need it the most, will absolutely lead to a thriving real estate business as we come out the other end of this coronavirus pandemic crisis and economic shift. These extraordinary times call for extraordinary action. As Real Estate agents, we cannot just continue on with business as usual, because nothing about right now is usual. We

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