Music Marketing Monday

20 - Seven Ways to Use Twitter for Music Marketing, Part 2This is what happens when Zombie Boy meets Buzz Man! Last week Billy and Bob shared some valuable insights into using Twitter to promote your music. On this episode, Bob (who has 14.4K followers) runs through his top Twitter power user tips while Billy fights off sleep - yet he still manages to add a lot of semi-coherent value to the conversation :-) A must-hear podcast!

19 - How to Use Twitter to Attract Fans and Make Connections, Part 1On this episode Billy and Bob discuss their top tips on using the world's easiest social media platform: Twitter.Did you know you can use Twitter to search for your ideal fans, reach journalists and venues, and even connect with celebrities? (Joan Jett, are you listening?)Take notes and then start plotting your new tweet-based marketing strategy!

17 - How to Step Into Your Power as an ArtistOn this episode, your dynamic duo discusses how most musicians (and creative people in general) sell themselves short - and why the world needs you to embrace your role as an empowered artist.Bob talks about his current fan-funding campaign at http://rkthb.co/34534 (which ends July 2) and Billy reinforces the major shift your career can take when you recognize how your music and art impact the world. An inspiring episode!"The Empowered Artist" Movement and Book Launch by Bob Baker - http://rkthb.co/34534

17 - How to Do a Killer Festival Show - OR - The Do's and Don'ts of Playing Outdoor Music GigsIn this fourth and final segment on outdoor music festivals and fairs, Billy and Bob share their best tips for putting on a killer show. They cover how to attract people to the stage and how to engage them throughout your set.Billy has decades of experience playing these demanding gigs. In fact, he recorded this episode from his phone during a break between sets at a - you guessed it - outdoor music festival. Listen and soak up his wisdom!

16 - Playing Festivals and Fairs: Preparation and PromotionYou've booked the gig. The day of the show has arrived. Listen as your fun-loving hosts spell out what you need to do to prepare for and promote your set.As Billy and Bob explain, outdoor music festivals and fairs are NOT your average gig. They require special attention and creative methods to get people to your stage. Some of these just might surprise you (especially the idea that Billy borrowed from the Beatles.)

15 - An Insider's Guide to Music Festivals and FairsLast week they discussed the pros and cons of playing summer music festivals and fairs. This week Bob gets Billy to spill the beans on how to reach event organizers and get booked - including some little-known ninja tricks!Other highlights: You may be surprised to learn how an old-school fax can help you stand out, and Jason leaves us a voice mail that sets up what Billy and Bob will cover next week.

Episode 14 - The Pros and Cons of Playing Summer Music Festivals and FairsIt's springtime in the Northern Hemisphere, and that means we're headed into summer festival and fair season. These events can be great exposure for bands and music artists.But are you truly up for the challenge? Do you know what playing these events really entails? Do you know the first steps you should take to reach the organizers and get booked?Billy and Bob fill you in on this episode. Pull up a lawn chair and listen.

Listener Questions and Comments Exposed!Billy and Bob have been getting lots of feedback on recent episodes. So this week they tackle listener questions and comments.Highlights: Joshua adds an Aussie perspective on how to pitch yourself to venue talent bookers. Gary wants to know whether to say yes to everything or be more choosy with music opportunities. John Henry asks how he should handle a new brand identity for his music career.As always, your energetic hosts have a lot to say on these topics. Listen up!

12 - Where to Find Great Music Marketing IdeasWhere do you find the best ideas for promoting your music? Is it other bands and record labels? If so, you may be missing out on some great opportunities.Listen as Billy and Bob take you by the hand and show you some of the best places they have found effective marketing strategies. They bet it's not where you think!

How to Deal with Haters, Feedback and Constructive CriticismThere's no getting around it. The more successful you are, the more likely people will let you know what they think of you and your music. And sometimes it won't be pretty.On this week's episode Bob and Billy discuss the good, bad and ugly of fan feedback. They also spell out how to handle it, what to listen to, and what to ignore.

Once the last chord rings out, it's time to pack up and move on to the next show, right? "Not so fast!" say Billy and Bob.There are a few important things you should do immediately after the gig and within the next 48 hours. Taking these simple steps will help you squeeze a lot more marketing muscle out of your live shows! Listen up!

Episode #9 Live Shows! How to Squeeze More Marketing Power Out of Your Gigs.Making the most of your live music shows involves more than just playing the songs well and not making mistakes. Live gigs are your best opportunity to connect with people and grow your fan base.This week Billy and Bob share several strategies that will help you engage fans in the room, leverage social media, and make certain you stay in touch with your audience long after the show has ended.

Book That Gig! Part 2, How to Talk to Talent Buyers - Now that you know what to do BEFORE you try to book a live music gig (you did listen to last week's episode, didn't you?), it's time to reach out and touch someone! Specifically, the talent bookers at the venues.But there's a right way and wrong way to approach them. This week Billy and Bob pull back the curtain and reveal what worked for them and a lot of other successful artists. Put these principles into practice and you'll soon have a LOT more shows on your calendar!

So, you’re eager to play your music live. You’re ready to start booking gigs or even a mini tour. Time to start emailing and calling venues, right?HOLD ON! Slow down, Mario ...Before you do anything, listen to these tips and checklists that Billy and Bob dish out. Make sure you are prepared BEFORE you ever get near a live music venue.That’s what awaits you on this episode of “Music Marketing Monday.”

Yes, it’s one of the most painful and uncomfortable things a musician will ever face. Even worse than being forced to play “Freebird” or a Justin Bieber cover.We’re talking about the excruciating task of making money with music and asking for the sale. The good news is, it doesn’t have to be so painful. And on this episode of “Music Marketing Monday” Billy and Bob give you several ways to get on friendlier terms with art and commerce.

In part 2 of a 3 part series Billy and Bob want you to get into a relationship with your fans.

This week Billy and Bob cover the first step to effective music marketing: Creating Awareness!There are many ways to “get your name out there,” and on this episode we give you a smorgasbord of ideas on how to do that – including two or three key factors you’ll need to do it effectively.But Creating Awareness is just one of three important steps. Next week, we’ll cover Step 2; then Step 3 comes the week after that.Are you ready? Let’s swing, baby!

In this episode the boys get into your head. It's time to reprogram the way you think about music marketing. The words you use to think about marketing your music might just be the thing that is holding you back…it's time to destroy the EVIL EMPIRE and become a music marketing freedom fighter! Oh, and these guys are funny too...

In episode one, Billy and Bob asked the question, "Do you have a big BUT?" Something that is keeping you from taking your music career to the next level. In episode two the dynamic duo offers some advice along with four steps you can use to kiss your big BUT good-bye.

Do you have a Big But? Something that keeps you from taking action and getting to the next level of your music career? Join "Music Marketing Monday" hosts Bob Baker and Billy Grisack as they talk about the Big Buts we all face as creative makers of music. Informative and funny. Look out, there's gonna be some homework!