Ideasicle Podcast

I've been following Mitch Joel for years now. His first book, "Six Pixels of Separation," was a huge inspiration to me when I started Ideasicle. Mitch studies the digital and social media space constantly, always learning, always helping us learn.  SHOW NOTES: We begin by discussing whether the "act" of creativity has changed in the digital age of marketing. It's different when you can do anything. Mitch tells us about the nuances of blogging. Before writers would hold back and save the big ideas for the book. No longer. Now the blog actually helps formulate those big ideas. But he warns that blogging is a rope, one that you can hang yourself on if you're not careful. We talk at length about branding in the digital age. How it's the same. How it's different now. Mitch believes that Apple has multiple personalities, for example. And that's a good thing. Brands need to be both passive and active in order to be vital. I pushed Mitch to be a futurist for us. What's next? He brought up new technologies (idea