Music Marketing Manifesto Podcast Music Marketing Manifesto
Music Marketing Manifesto has been helping independent artists successfully promote and market their music since 2009.
The Art & Science of Playlist Promotion06/05/2020 Duração: 01h21min
In episode #42 of the Music Marketing Manifesto Podcast we chat with Michael Sloane, the CEO of StreamingPromotions.com about the art and science of getting your music on more Spotify playlists. As many of you know, the streaming promotion landscape is littered with charlatans and low quality promotion services that can hurt your music career […] The post The Art & Science of Playlist Promotion appeared first on Music Marketing Manifesto.
Learn How To Generate Income From Your Music on Twitch30/04/2020 Duração: 01h21min
In episode #41 of the Music Marketing Manifesto Podcast we will speak with Karen Allen the author if “Twitch for Musicians” about how musicians can use the world’s largest streaming platform for gamers to grow their fan base and potentially generate a full-time income from their music. I also want to remind everyone that I […] The post Learn How To Generate Income From Your Music on Twitch appeared first on Music Marketing Manifesto.
Lockdown: The Best Way To Generate Revenue From Your Music During The Global Pandemic15/04/2020 Duração: 02h41min
The current global pandemic has had a tremendous impact on musicians. The loss of the ability to perform live, the fact that our fans have less money to spend on non-essential items, and the fact that many of us have lost our day jobs during this time has really hit musicians hard. In the wake […] The post Lockdown: The Best Way To Generate Revenue From Your Music During The Global Pandemic appeared first on Music Marketing Manifesto.
Stepping Stones: What It Takes To Go From The Rehearsal Room To Performing In Arenas06/02/2020 Duração: 01h18min
Niels Schroeter from NCS Entertainment and Blue Élan Records once introduced me to a very important concept: Not every marketing tactic is right for every artist, and the next step an artist should take is really determined by where their career is at, and where they want to take it. This is important because so […] The post Stepping Stones: What It Takes To Go From The Rehearsal Room To Performing In Arenas appeared first on Music Marketing Manifesto.
LIVE Music Marketing Q & A – Replay04/12/2019 Duração: 03h36min
In episode #38 of the Music Marketing Manifesto Podcast we are going to be doing something a bit different… This episode consists of the audio taken from a LIVE Music Marketing Q & A that I held earlier today. It is MUCH longer than the average MMM podcast episode and clocks in at 2.5 hours. […] The post LIVE Music Marketing Q & A – Replay appeared first on Music Marketing Manifesto.
Branding for Musicians: What It Is and Why It Matters…26/11/2019 Duração: 30min
When a musician comes to me with a troubled marketing campaign, 9 times out of 10 the issue is in the branding… However, branding is one of those ambiguous words that most people think they understand but seldom truly do. Musicians tend to associate it more with the simpler concept of “image”, “genre”, or “niche”. […] The post Branding for Musicians: What It Is and Why It Matters… appeared first on Music Marketing Manifesto.
How To Get Your Music Licensed in Television and Film – With Karyn Rachtman11/10/2019 Duração: 39min
One of the questions I receive most often from independent musicians is “how do I get my music licensed in television and films?” It’s easy to understand why licensing would be on the minds of so many musicians. A placement in the right television show or film can be incredibly lucrative, it can lead to […]
How To Report Sales From Your Own Website to Soundscan10/06/2019 Duração: 01h06min
One of the benefits of following a marketing strategy like the one outlined in Music Marketing Manifesto is that, if done right, you stand a very good chance of charting on key sales charts such as those in Billboard Magazine. A chart position can be valuable to an up-and-coming artist because it helps to build […]
Growing Your Fan Base With Free Social Media Strategies01/04/2019 Duração: 44min
If you’ve ever gone through any of my training programs then you know that I’m a huge fan of paid advertising. I think that it’s an invaluable tool for musicians who want to get their music in front of a large number of people very quickly. Having said that, it’s not for everyone. Some musicians […]
What About Spotify?13/03/2019 Duração: 22min
There is no question about it, streaming is here to stay. However, despite the industry shift towards streaming, we still see a landscape in which 99% of all Spotify streaming comes from just 10% of songs. This should cause independent artists to take pause and ask themselves if they are moving towards streaming because they […]
How to Grow Your Fan Base With Just $5/Day21/11/2018 Duração: 52min
In Episode #32 of the Music Marketing Manifesto Podcast I am going to teach you how to grow your fan base using Facebook ads for just $5 a day. This strategy varies from many other strategies that I teach in that it is less focused on lead generation, and more focused on slow and steady […]
L.A. Band, “Threatin”, Gets Exposed For Faking Their Following to Land European Tour – Podcast Episode #3112/11/2018 Duração: 50min
UPDATE 11/14/2018: In an interesting development, early this morning Jared Threatin’s social media profiles came back online, revealing a post that simply states “Jared Threatin to make “fake” official statement tomorrow”. Have his accounts been hacked? Has this all been an elaborate ruse? Or is he simply attempting to make the best of a bad […]
The Power of Words – Podcast Episode #3001/07/2018 Duração: 02h09min
In Episode #30 of the Music Marketing Manifesto Podcast you will hear the audio replay taken from a music marketing webinar I held earlier this week. The focus of the webinar, and therefore this episode, is the power of words! Promoting your music online means creating content. That might be a Facebook ad, a social […]
What Does It Take To Make The Charts?08/06/2018 Duração: 34min
In Episode #29 of the Music Marketing Manifesto Podcast we’re going to be talking about what it takes to get your music on to the Billboard Charts. Not so much from a numbers perspective (although we will address that as well), but instead we’re going to look at how an independent artist can take sales that […]
On Getting Dropped By Your Record Label…09/05/2018 Duração: 01h11min
In Part 2 of the “On Getting Signed” interview I talk about what happened after I landed my deal with Interscope Records and how things eventually took a turn for the worse and I was dropped by the label. In the interview you’ll hear what that’s like, and how I eventually turned things around. To […]
On Getting Signed…01/05/2018 Duração: 58min
If you’ve ever heard me talk about music marketing then you’ve heard me mention the fact that I was once signed to Interscope Records when I landed what the trade papers called, “the largest new artist record deal in history”. While I’ve certainly mentioned that deal, I’ve never really told the story of how I […]
Marketing Music Outside of the United States…05/04/2018 Duração: 23min
When it comes to building your fan base, it’s not just about the U.S.. You have millions of potential fans and music buyers spread out around the world and they shouldn’t be neglected. But many international musicians have felt that while one thing might work in the United States, it doesn’t always work in other […]
iTunes and the Future of Downloads – Podcast Episode #2528/03/2018 Duração: 30min
Episode #25 of the Music Marketing Manifesto Podcast marks the beginning of a a bit of a “reboot” for the show. The format is changing, and episodes will be released far more frequently. In this episode we discuss iTunes and the future of downloads. It’s been rumored for some time now that iTunes would be […]
Ariel Hyatt on Developing Your Brand – Podcast Episode #2429/11/2017 Duração: 58min
In episode #24 of the Music Marketing Manifesto Podcast Ariel Hyatt from Cyber PR joins us to discuss the impact that a well developed brand can have on your music career. Because without a well developed brand… the marketing just isn’t going to work. In this interview Ariel lays out a few simple steps that any artist can take […]
Music Marketing Q & A – Podcast Episode #2330/07/2017
As you may already know, Registration for Music Marketing Manifesto 4.0 went live a few days ago. Hundreds of musicians have already signed up and the members area is buzzing. Well, yesterday I held a fairly impromptu LIVE Q & A call to just chat about marketing music the MMM way, and to address the […]